Digital Media Outreach Manager
21 hours ago
Role Summary
">The Digital Media Outreach Manager will be responsible for developing and executing PR strategies across the Fender brand, with a focus on supporting product launches and overall brand campaigns.
Key Responsibilities
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- Develop and execute PR strategies for product launches and overall brand campaigns
- Serve as the primary point of contact for music instrument media in EMEA
- Collaborate with internal teams to define go-to-market strategies and drive successful launches
- Write internal and external media-facing assets, including press releases, fact sheets, and media briefing documents
- Create and manage media schedules for trade shows and other events
- Organise and maintain media databases and product sample inventory processes
- Maintain relationships with journalists throughout EMEA and secure product reviews in music instrument media publications
Requirements
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- A minimum of 3-4 years of professional public relations experience
- Extensive experience writing and producing media assets and internal documents
- Outstanding media relations skills and ability to create and maintain solid journalist relationships
- Experience developing strategies for product launches and overall brand campaigns
- Ability to interact professionally with executives and portray good judgment
- Excellent organisational, verbal, and written communication skills
Estimated Salary
">£55,000 - £70,000 per annum, depending on experience
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