Funnel Optimization Expert
5 days ago
We are seeking an experienced Funnel Optimization Expert to join our team at Marisa Peer. The ideal candidate will have a strong focus on analytics and conversion rate optimization, with proficiency in GoHighLevel and HubSpot.
This role is responsible for building and maintaining high-converting marketing funnels, implementing tracking and analytics across all funnels, and using data to drive Conversion Rate Optimization (CRO) efforts.
The successful candidate will have a proven track record of handling technical backend tasks, with a deep understanding of GoHighLevel's functionalities and experience in creating and managing seamless workflows.
Key Responsibilities:
- Design, build, and maintain high-converting marketing funnels using GoHighLevel and HubSpot
- Implement tracking and analytics across all funnels to gather data on performance and optimize based on real-time insights
- Use analytics to drive CRO efforts, refining each step of the funnel to maximize engagement and conversion rates
- Test, analyze, and improve funnel performance with a data-driven approach, applying best practices in CRO to boost efficiency and outcomes
- Develop workflows to ensure smooth automated transitions across stages of the funnel, ensuring a cohesive user experience
Requirements:
- 3 years of experience in digital marketing with a strong focus on funnel building, analytics, and CRO
- Proficiency in GoHighLevel and HubSpot, with a proven ability to create and manage high-conversion funnels
- Strong analytical skills, with experience in conversion rate optimization, data-driven decision-making, and reporting
- Proven ability to troubleshoot and resolve technical issues quickly and effectively
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