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Chief Marketing Officer

1 month ago

London, Greater London, United Kingdom Hyperoptic Full time

Key Responsibilities

The Head of B2B Marketing at Hyperoptic is accountable for driving demand generation and marketing across the B2B funnel to achieve network penetration and revenue targets.

Key responsibilities include managing internal teams and external agencies, working with senior stakeholders across the UK and Belgrade, and collaborating with Product, Commercial, and delivery teams to execute strong GTM plans.

Marketing Strategy

  • Own overall and segmented B2B marketing propositions and acquisition strategy.
  • Maximise growth opportunities through targeted marketing planning and execution.
  • Provide B2B marketing and commercial leadership to internal and external teams.
  • Proactively use data to feed Sales CRM workflow and optimise demand generation channels.
  • Deliver and improve ROI from key acquisition and retention activities for B2B.

Requirements

  • Experience across the B2B marketing funnel, including prospects, leads, traffic, and order in the telco/ISP space or customer subscription services.
  • Data literacy and comfort with manipulating and improving data sets.
  • Experience in leading virtual stakeholder teams in a fast-paced growth environment.
  • Instinctive marketer with a measured approach to risk taking.
  • Strong commercial awareness and ability to plan to achieve targets.
  • Excellent eye for detail to spot opportunities, inconsistencies, and process gaps.

About Hyperoptic

Hyperoptic is a broadband provider committed to providing equal opportunities to all applicants and employees.

We welcome applications from candidates from all walks of life.