B2B Campaign Development Specialist

1 week ago


London, Greater London, United Kingdom Aeo Connect Full time
Aeo Connect

Estimated Salary: $80,000 - $110,000 per year.

About the Opportunity

This is an exciting opportunity to join a leading B2B digital media hub as an Audience Campaigns Manager. The successful candidate will be responsible for developing and executing audience-facing campaigns to drive digital revenue growth. If you have a strong understanding of the digital media ecosystem and proven experience in digital marketing and campaign management, we would like to hear from you.

Key Responsibilities
  • Develop and execute audience-facing campaigns to drive digital revenue growth.
  • Work closely with the Audience Commercial Director to develop strategies that attract readers to our websites, marketing channels, and digital products.
  • Collaborate with editorial, social media, and marketing teams to execute campaigns that promote our products, attract audiences, amplify reach and engagement, and convert customers through both organic and paid channels.
  • Lead collaborative projects with editorial and product teams to enhance audience and user experience across platforms.
  • Monitor success metrics to measure campaign effectiveness.
Requirements
  • Proven experience in digital marketing and campaign management.
  • Strong understanding of digital media ecosystem and audience acquisition.
  • Good data and analytical skills.
  • Strong copywriting skills and experience writing digital content.
  • Solid understanding of database and CRM management;


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