Digital Marketing Lead
4 weeks ago
Rethink Recruitment is seeking a talented Digital Marketing Lead to join its team. This exciting opportunity is perfect for a motivated individual with a passion for digital marketing.
About the RoleAs a Digital Marketing Lead, you will be responsible for a wide range of digital marketing activities, including website management, content creation, and campaign analysis.
You will work closely with the digital marketing agency to improve the effectiveness of digital marketing activities and provide support for the continuous improvement of content and assets.
The ideal candidate will have a minimum of three years' experience in a digital marketing role and excellent verbal communication and written skills.
Key Responsibilities- Manage the firm's website, including acting as the main point of contact for day-to-day queries and requests.
- Create and publish high-quality content on the website, ensuring it is engaging and relevant to the target audience.
- Analyze and report on digital marketing performance using tools like Google Analytics and Looker Studio.
- Support e-marketing activities, including reviewing and approving campaigns and ensuring best practices are adhered to.
- Work with the team to advise on preparing marketing lists and ensuring GDPR/PECR and data quality best practices are adhered to.
- Minimum of three years' experience in a digital marketing role.
- Experience of e-Marketing and CRM, ideally Vuture and InterAction.
- Excellent verbal communication and written skills.
- Experience analyzing and reporting on Google Analytics (GA4) and Looker Studio.
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