Lead CRM Specialist

2 months ago


Manchester, United Kingdom House of Fashion Associates Ltd Full time
Location: Manchester
Type: Permanent
Salary: £40,000 Per Annum

LEAD CRM SPECIALIST

FASHION RETAILER

MANCHESTER - HEAD OFFICE BASED

UP TO £40K

Key Responsibilities:
  • Assist the Head of CRM in developing the CRM Strategy
  • Oversee creative initiatives across all CRM platforms
  • Coordinate email campaign designs with the Graphic Design team
  • Collaborate with Marketing and Merchandising departments for cohesive communications
  • Evaluate CRM analytics to enhance channel effectiveness
  • Provide reports on CRM campaign outcomes
  • Establish customer segmentation strategies
  • Refine automated email processes
  • Stay informed on industry trends and competitive landscape
  • Propose innovative ideas and partnerships to enhance business performance
  • Encourage creative thinking

Qualifications:
  • Prior experience in a comparable position
  • Excellent copywriting abilities
  • Capability to manage interdepartmental relationships
  • Outstanding organizational skills
  • Commercial acumen
  • Familiarity with Ometria or enterprise-level Email Service Providers
  • Passion for retail and online marketing
  • Detail-oriented mindset
  • Aiming for advancement in CRM/Marketing
  • Thrives in a dynamic environment
  • Receptive to new strategies and methodologies

Perks:
  • Flexible working hours
  • Up to 40% employee discount
  • Weekly product giveaways
  • Competitive remuneration

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