Consumer Insights Analyst

2 months ago


Slough, Slough, United Kingdom The LEGO Group Full time
About the Role

We are seeking a highly skilled Consumer Insights Analyst to join our team at The LEGO Group. As a Consumer Insights Analyst, you will play a key role in driving data-based decision making across the business.

Key Responsibilities

  • Consumer Data Analysis: Analyze consumer data from various sources, including surveys, contact analysis, and other data sources, to provide insights and trend reporting.
  • Insight Creation: Create deep-dive reports with strong storytelling narratives to motivate change and drive business decisions.
  • Communication: Communicate insights and findings to stakeholders through presentations and reports.
  • Collaboration: Work closely with cross-functional project teams to define analytic questions, scopes of work, and priorities.
  • Data Modelling: Use data modelling and analysis techniques to discover insights that will guide strategic decisions and uncover optimisation opportunities.
  • Performance Analysis: Analyze performance from a well-rounded view, transforming raw data into measurable insights using data points from Quant and Qual platforms.

What You'll Need

  • Advanced Data Analytics Skills: Proven experience in advanced data analytics, modelling, and visualisation, including use of Power BI or Tableau.
  • Strong Communication Skills: Excellent communication and partner management skills, including proactively defining questions, scope, and delivery.
  • Business Acumen: Engagement and understanding of other business areas, data/insights sources, strategies, challenges.
  • Technical Skills: Experience with programming languages like SQL or Python would be advantageous.

What We Offer

  • Family Care Leave: Enhanced paid leave options for those important times.
  • Insurances: Life and disability insurance for protection and peace of mind.
  • Wellness: Access to the Headspace App and wellbeing initiatives and programmes.
  • Colleague Discount: Generous colleague discount on LEGO products.
  • Bonus: Bonus scheme for eligible employees.
  • Hybrid Work Policy: Average of 3 days per week in the office, with flexibility to work remotely.


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