Senior Social Creative Lead
3 weeks ago
About the Role
We are seeking a highly skilled Senior Social Creative to join our team at ASOS. As a Senior Social Creative, you will be responsible for delivering smart, agile, and versatile 360 creative concepts that play a meaningful role in culture and speak to 20-somethings globally.
Key Responsibilities
- Developing social-first creative and innovative campaign concepts that connect with our 20-something audience with the brand and ASOS
- Mentoring and managing a small creative team
- Interrogating and translating briefs to make sure they are social-first wherever possible
- Leading the Creative Art Direction on your projects and offering constructive feedback and direction for the whole team
- Leading and participating in creative brainstorms
- Providing constructive criticism of ideas to junior members, editing and exploring different routes
- Understanding and shepherding the creative vision of the department as directed by Content Leads/Head of Creative
- Being a source of inspiration by bringing new ideas and concepts to work
- Developing and maintaining excellent relationships with all other departments
- Bringing your strong working knowledge of relevant talent/photographers/illustrators/creatives to the table
- Supporting Senior Management Team with wider business planning, resourcing, workflow management, deadlines, priorities, client meetings, and other integral administrative tasks
Requirements
- A brilliant eye for detail and ahead of the curve on fashion trends
- Significant commercial experience within a similar brand or agency
- Strong experience of leading creative for a mobile and social-first brand
- Strong experience in creative and art direction, commissioning, photography, and video
- Strong graphics, typography, digital, and video design experience
- Strong management, mentoring, and personal development skills as this role involves managing mid-weight and junior Creatives
- Strong experience in creative and art direction, video, design, commissioning, photography, and casting
- An appetite to create work that occupies culture not ad space
- A knowledge of the social landscape- what's trending, but also how to subvert and even hack the platform formats, tropes, and capabilities
- A voracious appetite for talent, lifestyle trends, and 20-something culture
- The ability to confidently develop and articulate your ideas and present them clearly
- A big thinking mentality that can encourage great work in a team with different levels of experience
- Positivity in spades. We need a true team player, with an enthusiasm and passion for people, fashion, sneakers, beauty, and grooming
- Someone with excellent interpersonal skills, who is organized and can happily juggle numerous tasks while motivating those in the wider team
What We Offer
- Employee discount (hello ASOS discount)
- ASOS Develops (personal development opportunities across the business)
- Employee sample sales
- Access to a huge range of LinkedIn learning materials
- 25 days paid annual leave + an extra celebration day
- Discretionary performance-related bonus scheme
- Private medical care scheme
- Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
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