Individual Giving Lead

3 weeks ago


London, Greater London, United Kingdom Third Solutions Full time

About the Opportunity

We have an exciting opportunity for a highly skilled Individual Giving Lead to join our Supporter Marketing & Experience team. As a key member of our team, you will play a vital role in leading Individual Giving and overseeing the delivery of our established IG programme of £1.2m pa.

About Us

We are a warm and collaborative health charity, dedicated to driving research for new treatments and giving support to children and adults most in need. Our team of over 50 people works tirelessly to secure around £6m per year.

Your Key Responsibilities

  1. Oversight of the launch of the legacy marketing activity, with support from the Legacy Officer.
  2. Development of supporter journeys that grow supporter engagement and income.
  3. Developing supporter insights and data segmentation that improve targeting and enable data-led decisions for acquisition and retention across our mass fundraising programme.
  4. Identification, testing and implementation of new activities to increase income, with a focus on cost-effective, digital channels.

What We Require

  • Proven experience in planning, managing and evaluating multi-channel direct marketing campaigns for supporter acquisition and retention.
  • Excellent project management skills, with the ability to plan and execute projects and budgets.
  • Collaborative working style, with the ability to work with multiple internal and external partners.
  • Understanding of current data legislation, particularly GDPR.
  • Ideal experience of line management - developing and monitoring KPIs and reporting to drive decision making.

Salary

£45,000-£55,000 per annum, depending on experience.



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