Digital Content Specialist
1 month ago
Job Title: Senior Administrator
Job Summary:
We are seeking a highly skilled Senior Administrator to join our team at JTC Group. The ideal candidate will be responsible for creating engaging digital content, managing social media channels, and supporting the development of website content.
Main Responsibilities:
- Collaborate with divisional business development and marketing teams to define social media strategy, target audiences, and performance KPIs.
- Produce high-quality, engaging content for various platforms, including social media, websites, and digital media outlets.
- Assist in managing and updating website content to ensure accuracy and relevance.
- Ensure digital content adheres to brand guidelines, industry regulations, and data & privacy policy.
- Plan and execute paid advertising campaigns for divisional teams.
- Stay up-to-date with digital content trends, emerging platforms, and changes in algorithms.
- Collaborate with the digital team to provide regular reporting of performance and recommend improvements.
- Perform troubleshooting and liaise with developers/suppliers for complex issues.
Essential Requirements:
- Degree in Marketing, Communications, Media, or relevant field, or proven work experience in a Social Media, Digital Content, or similar role.
- Experience in creating impactful stories through a combination of photos, videos, and text for various platforms.
- Proficiency in video editing software and content management systems (CMS).
- Experience in measuring performance of content and/or websites with analytics.
- SEO experience is desirable but not essential.
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