Content Creation Specialist

3 weeks ago


Hounslow, Greater London, United Kingdom BYD Europe Full time

About BYD Europe

We are a leading high-tech multinational based in Shenzhen, China, operating in four core fields: IT, automotive, new energy, and rail transit. Our mission is to build a zero-emission future that reconnects humanity with nature.

We are seeking an experienced Chinese-speaking Content Creation Executive to join our marketing team in the UK. The ideal candidate will have strong expertise in creating and managing audiovisual and digital content.

Main Responsibilities:

  • Develop a content strategy that aligns with our creative content strategy for various channels, including digital, print, and OOH.
  • Create, edit, and manage engaging and high-quality content, including texts, videos, images, and infographics, for internal and external use.
  • Coordinate with external suppliers and agencies for the production of audiovisual content, ensuring deadlines and budgets are met.
  • Ensure the operational follow-up of content projects from conception to distribution, guaranteeing consistency, quality of messages, and timeliness.
  • Collaborate with internal teams and the dealer network to ensure consistent and impactful communication.
  • Analyse content performance and propose recommendations to optimize engagement and conversion on creative aspects.
  • Develop and provide communication and marketing materials tailored to the specific needs of dealers, in collaboration with the Dealer Marketing team.

Requirements:

  • Minimum of 5 years of experience in creating and managing audiovisual and digital content.
  • Fluency in Mandarin (Chinese) is a plus.
  • Strong understanding of trends and best practices in digital marketing and content.
  • Excellent writing and editing skills.
  • Ability to work in a team and manage multiple projects simultaneously in a dynamic and multicultural environment.
  • Knowledge of content creation and management tools, such as Adobe Suite and CMS.
  • Experience in supervising audiovisual production projects.
  • Ability to analyse and report on content performance.
  • Prior experience in project management is mandatory.

Benefits:

  • Performance and experience-based competitive remuneration.
  • Scottish Widow workplace pension.
  • 25 days paid holidays and public holidays.
  • Department and company-wide team-building events.

Work Location:

Uxbridge, London



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