Content Creator
2 weeks ago
We are seeking a talented Audience Writer to join our team at Reach PLC.
As an Audience Writer, you will be responsible for creating engaging and informative content tailored to specific audiences. Your work will be instrumental in helping brands resonate with their audience/communities, driving engagement and delivering results.
Key Responsibilities
- Manage and deliver a consistent schedule of high-quality articles about the topics that our audiences tell us is most important to them, backed up by data.
- Develop compelling articles, blog posts, social media content, and newsletters.
- Conduct research using data to understand the demographics, interests, and behaviours of our target audiences.
- Use AI as a tool to enhance content creation, delivering engaging articles that really resonate with the audience.
- Ensure content is visually appealing and optimised for websites, social media channels, and email campaigns.
Requirements
- Excellent writing and communication skills.
- Passion for the sector.
- Experience in content writing with a strong understanding of audiences and social media platforms.
- Creativity, great attention to detail, and adaptability.
- Comfortable working to targets and deadlines.
What We Offer
- A competitive salary.
- Benefits including help saving for retirement, 25 days' holiday per year, and private healthcare cash plan.
- Access to ongoing training programmes and professional development opportunities.
- A supportive and collaborative environment.
About Reach PLC
We are Reach PLC, the UK's and Ireland's largest commercial news publisher. We're home to over 120 trusted brands, from national titles like the Mirror, Express, Daily Record, and Daily Star, to local brands like MyLondon, BelfastLive, and the Manchester Evening News.
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