Content Lead
1 week ago
BMS Performance is dedicated to fostering long-term relationships with top-tier companies, and we're seeking an accomplished Content Marketing Manager to lead our ABM content efforts.
About Our CompanyWe are a cutting-edge Software Company that has achieved Magic Quadrant leadership status and secured Series D funding. Our marketing-led growth strategy offers a unique opportunity for our Content Marketing Manager to combine product marketing expertise with creative content creation, driving results for our ABM programmes.
About the RoleThis position involves developing high-converting content across multiple channels, from top-of-funnel blogs to bottom-of-funnel customer advocacy pieces. You will collaborate with our ABM Specialists, Product Marketing, and Content teams to drive the ABM content strategy and achieve results-driven outcomes.
Essential Responsibilities- Develop targeted content marketing campaigns in the B2B sector
- Produce a variety of content formats, including blogs, eBooks, whitepapers, and case studies
- Create high-performing content for ABM programmes
- Measure and analyse results, driving continuous improvement
- Minimum 5 years of experience in B2B content marketing or product marketing
- Hands-on approach with a focus on achieving results
- Proven track record in B2B SaaS, Fintech, or relevant industries
- Exceptional content creation skills
- Competitive salary of £60,000 - £65,000 per annum
- Pension scheme and 5% bonus
- Personal training budget
- Hybrid working arrangement with 2 days in our London office
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