Fitness Event Development Manager
2 weeks ago
Ministry of Sound is seeking a Fitness Event Business Manager to lead the development, launch, and scaling of our exciting new fitness event business.
Key Responsibilities:
- Strategic planning and business development
- Creating a comprehensive business plan for launching a fitness-focused event in key markets
- Identifying market opportunities and analysing competitor landscapes
- Defining key objectives for growth
- Building strategic partnerships with fitness brands, influencers, venues, and technology platforms
- Leading negotiations with vendors, sponsors, and partners to maximise revenue opportunities
- Overseeing the development of our new concept, ensuring alignment with our tone of voice, ethos, and unique visual identity
- Managing the end-to-end execution of events, ensuring seamless operations from venue selection to staffing and event-day logistics
- Developing scalable processes for international event management, including budgeting, scheduling, and supplier management
- Leading the development of marketing campaigns to promote events, working with the digital marketing and social media team to drive engagement and ticket sales
- Creating and executing strategies for building awareness of our new venture, fostering community, and encouraging audience loyalty across global markets
- Managing the fitness business P&L, forecasting, budgeting, and financial planning, monitoring and reporting on the performance of the business
- Developing KPIs to measure the success of events and business growth
- Building and managing a team of event producers, fitness coaches, marketing specialists, and brand partners/partnership managers
- Providing leadership and mentoring to junior team members
Requirements:
- 5+ years' experience in event curation/management within the fitness industry
- At least 2 years' experience in managing teams or collaborating with multiple departments within a business
- Strong knowledge of the fitness and wellbeing sector, including trends, key players, and consumer behaviour
- Proven track record of launching and scaling a business, ideally in the events or fitness world
- Exceptional project management skills and ability to juggle multiple projects across different locations
- Experience in managing P&L, budgeting, and financial forecasting
- Excellent leadership and communication skills, with the ability to inspire teams and manage relationships with stakeholders at all levels
- Passion for fitness, people, and creating immersive experiences
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