Digital Marketing Manager
2 weeks ago
We are seeking an experienced Digital Marketing Manager to join our team as a Web Experience Specialist. In this role, you will be responsible for overseeing the content, updates, and optimization of our client's eight event websites.
As a key member of our Digital Centre of Excellence, you will work closely with our client to drive digital best practices and develop strategic digital channels. Your expertise in publishing new website content and ensuring quality control will be essential in delivering a best-in-class digital customer experience.
Key Responsibilities:- Create and maintain webpages across our client's event websites that promote products and services.
- Identify opportunities for website performance improvement based on user feedback and performance analysis.
- Develop and maintain a sitemap to facilitate easy navigation for users.
- Evaluate and recommend new web technologies to enhance website functionality.
- Work with the DCoE team to implement effective SEO strategies and improve website rankings.
To succeed in this role, you will need:
- Tech skills such as basic HTML and CSS coding knowledge and troubleshooting abilities.
- Digital marketing expertise and understanding of the website's role in the customer journey.
- Project management skills to coordinate tasks and manage stakeholder expectations.
- A proactive approach to user experience (UX) and staying up-to-date with emerging website technologies.
- Experience with Adobe Experience Manager content management system and creating/running website A/B tests.
- Working knowledge of Google Analytics and Adobe Analytics, with the ability to interpret results and performance.
- A can-do attitude, self-starting nature, and critical thinking skills to handle multiple projects simultaneously.
This is a fantastic opportunity to join our team and contribute to delivering exceptional digital experiences for our clients. If you have the required skills and qualifications, please submit your application.
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