Senior Performance Marketing Expert

3 weeks ago


Gateshead, Gateshead, United Kingdom Vertu Motors group Full time

Job Description

We are seeking a Senior Performance Marketing Expert to join our team at Vertu Motors. In this role, you will be responsible for managing, monitoring, and optimising our PPC campaigns as well as managing relationships with our Third Party partners (e.g. Autotrader, Heycar, Carwow and more). You will work closely with our partners and agencies as well as internal teams to monitor and analyse performance and use data to identify business challenges, as well as opportunities.

Main Responsibilities
  • Develop and implement paid search strategies that align with business objectives.
  • Monitor and report on campaign progress and performance across Google ads and Microsoft ads.
  • Facilitate PPC and 3rd party relationships including weekly, monthly, and quarterly performance calls and meetings.
  • Maintain internal relationships with internet sales teams and teams within the marketing department.
  • Reporting on performance and using data to provide actionable insights to maximise opportunities to improve conversion from lead to sale.
  • Regularly presenting to the wider business on performance, opportunities, and insight.
Requirements
  • Hands-on experience managing campaigns in Google ads & Bing ads.
  • Proficiency in related platforms GA4, Google Merchant Centre.
  • Experience in handling large budgets and optimising spend to achieve business goals.
  • Strong analytical skills with experience in using Excel for reporting and analysis.

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