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Product Marketing Manager

2 months ago

Leicester, Leicester, United Kingdom Education Brands UK Full time
Product Marketing Manager

We are seeking a skilled Product Marketing Manager to join our team at Education Brands UK. As a key member of our marketing team, you will be responsible for developing and delivering product marketing strategies that drive growth and revenue for our education technology portfolio.

Key Responsibilities:
  • Develop and execute product marketing plans that align with our business objectives
  • Collaborate with cross-functional teams to ensure product marketing efforts are aligned with product development and sales strategies
  • Conduct market research and analysis to inform product marketing decisions
  • Develop and maintain product positioning, messaging, and value statements
  • Lead and support go-to-market strategies for new product launches
  • Partner with sales teams to create and deliver sales tools and training materials
  • Develop and execute demand generation campaigns to drive product awareness and customer engagement
  • Conduct market research to stay informed on industry trends and customer needs
  • Work with customer success teams to gather feedback and refine product features
Requirements:
  • Bachelor's degree in Marketing, Business, or related field
  • ~5+ years of experience in product marketing, ideally in EdTech or SaaS
  • Strong project management skills and ability to work in a fast-paced environment
  • Excellent communication and collaboration skills
What We Offer:
  • Competitive salary and benefits package
  • Opportunity to work with a market-leading education technology company
  • Collaborative and dynamic work environment
  • Professional development opportunities