Brand Identity Specialist

23 hours ago


Bournemouth, Bournemouth, United Kingdom CV-Library Full time

**About CV-Library**

CandidateCV is a leading job search platform connecting talented professionals with exciting opportunities in various industries.

We are seeking a highly skilled and motivated Brand Identity Specialist to join our team and help shape the future of our brand.

The ideal candidate will have a strong background in branding, marketing, and creative direction, with a passion for innovative storytelling and visual content creation.

This role offers a challenging and rewarding opportunity to contribute to the growth and success of our company, while working closely with our dedicated team of marketers and creatives.

About the Job

Salary: £35,000 - £45,000 per annum (dependent on experience)

This full-time position is based in Poole, Dorset, and requires regular travel to trade shows and department store concessions.

Key Responsibilities

  1. Develop and maintain our brand identity across all channels, ensuring consistency and cohesion in messaging and visual content.
  2. Collaborate with stakeholders to create engaging and effective marketing campaigns, leveraging consumer trends and behaviors.
  3. Analyze competitor landscapes and provide insights to inform brand strategy and decision-making.
  4. Manage e-commerce shoot styling, props, and execution, working closely with our Head of Design and Ecom Specialist.
  5. Oversight of seasonal campaigns across digital and social channels, driving growth and engagement through compelling storytelling and visuals.
  6. Review and approve all content for email, print, and digital assets, ensuring adherence to brand guidelines and tone of voice.
  7. Support Wholesale, store, and concession partners with POS, brand consistency, and VM guidelines.
  8. Support the direct-to-consumer channel, collaborating with the Ecom Specialist to design and execute seasonal launches and campaigns.

Requirements

  • Experience in a similar role within a brand-oriented business, ideally in fashion or retail.
  • Passionate about brand identity with strong creative skills.
  • Knowledge of photography, videography, and digital assets.


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