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Digital Marketing Coordinator
2 months ago
Lithe is a leading provider of B2B software solutions and services, operating globally with a strong presence in the USA, UK/Europe, and other regions. Our clients are large enterprises across various sectors, including banking, insurance, retail, and more.
We are a dynamic and innovative company, passionate about helping our clients navigate the ever-evolving digital landscape. We are seeking a talented Digital Marketing Assistant to support our marketing initiatives and contribute to the growth of our digital presence.
Job DescriptionWe are looking for a recent graduate with a strong passion for digital marketing and a self-driven attitude to join our team as a Digital Marketing Assistant. This individual will assist the Marketing Manager in executing and optimizing digital marketing strategies, playing a key role in growing our digital presence.
The ideal candidate will be detail-oriented, creative, and proficient in key digital marketing tools. This is a full-time position, Monday to Friday, based in our office in Northern Ireland. We have a hybrid working policy, and the role will involve some remote working. All candidates must be eligible to work and live in the UK.
Key Responsibilities- Assist the Marketing Manager in developing and implementing digital marketing campaigns across various channels, including social media, internet, and email.
- Support in crafting SEO-friendly content, including blog posts and social media updates.
- Create visually engaging content for digital marketing campaigns using Canva.
- Help manage and update the company website through WordPress.
- Conduct social listening to monitor and engage with online communities and brand mentions on social media platforms.
- Track and report on the performance of digital marketing campaigns and suggest improvements.
- Assist in maintaining email marketing campaigns, including building email lists, creating newsletters, and tracking engagement.
- Perform market research and competitor analysis to support the development of marketing strategies.
- Collaborate with internal teams to ensure brand consistency across all digital touchpoints.
- Maintain marketing data and performance metrics in Excel for analysis and reporting.
- Recent university graduate with a degree in Marketing or a related field.
- Proficiency in Microsoft Office Suite.
- Experience using Canva for content creation preferred.
- Familiarity with WordPress (or willingness to learn).
- Strong understanding of social media platforms, particularly LinkedIn.
- Good knowledge of SEO and digital marketing best practices.
- Excellent written and verbal communication skills.
- Highly organized, with the ability to manage multiple tasks and deadlines.
- Self-motivated, with a strong ability to work independently.
- Experience with Google Analytics, Google Ads, or other digital marketing tools.
- Familiarity with email marketing platforms like Mailchimp or Constant Contact.
- Opportunity to learn and grow in the B2B digital marketing field.
- Work closely with the Marketing Manager and contribute to meaningful projects.
- Flexible work environment.
