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Senior CRM Manager
1 month ago
Senior CRM Manager - Strategic Marketing Lead
We're a thriving team passionate about delivering excellence in a natural environment.
Welcome to Center Parcs, the number one choice for short break holidays, employing a team of over 10,000 across Head Office and six villages in the UK and Ireland.
Senior CRM Manager | Up to £64,000 per annum plus 18% bonus scheme
This is an exciting opportunity to join our Digital team as Senior CRM Manager.
This role is responsible for the full end-to-end CRM strategy across all of our brands, including Center Parcs, Aqua Sana Spa, and Corporate Events, as well as the Leisure and Food, Beverage & Retail divisions for both the UK and Ireland.
This will include planning, data selections, workflows, copy, creative, onward journeys, functioning, and appropriate links, pre-deployment testing, analysis, performance, test and learn, database health management, and Email/SMS/Push system management.
Other responsibilities will include maximising commercial marketing and aiming to achieve revenue and bookings targets, working with stakeholders to achieve this. Maintaining an excellent control of the budget and performance is imperative, as well as building a great understanding of all available channels and tools.
HOURS OF WORK
You will be contracted to work 150 hours per 4-week period (37.5 hours per week). Normal working hours are 9am to 5pm, Monday to Friday. However, dynamic working is available whereby the earliest start time is 7am and the latest finish time is 7pm.
