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Senior Account Strategist

2 months ago

How End, Central Bedfordshire, United Kingdom Wecheer Full time
Unlock Business Growth with Wecheer

We are seeking a seasoned Account Manager to spearhead our expansion efforts across established and emerging markets, with a focus on the FMCG/CPG sectors. This role demands expertise in utilizing CRM and loyalty programs to deepen client engagement and enhance retention.

Key Responsibilities:
  • Strategic Client Success: Develop and implement client success strategies to enhance client engagement, satisfaction, and long-term retention with our CPG clients.
  • Client Relationship Management: Build and maintain strong, long-lasting client relationships, acting as the primary point of contact and developing a trusted advisor relationship with key accounts.
  • Account Penetration: Expand business opportunities within enterprise accounts by developing relationships across multiple business units and leveraging strong internal references.
  • Market Expansion: Utilize industry knowledge to identify and capitalize on expansion opportunities, ensuring our solutions meet the nuanced demands of global markets.
  • Client ROI and Retention: Monitor client engagements to maximize ROI and client satisfaction, critical for fostering long-term relationships and minimizing churn.
Requirements:
  • Proven 7-10 years of experience in Account Management, preferably serving the FMCG/CPG sector.
  • Ideal background in SAAS or Marketing.
  • Strong understanding of loyalty programs, CRM, and direct-to-consumer marketing strategies.
  • Demonstrated ability to drive revenue growth and client retention in a B2B setting.
  • Excellent communication, negotiation, and presentation skills.
  • Ability to work effectively with cross-functional teams and manage multiple projects simultaneously.
  • Strategic thinker with a consultative approach to problem-solving.
  • Tech savviness and excellent English are a must, other languages are a plus.