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Web3 Community Manager

4 weeks ago

London, Greater London, United Kingdom BlockLabs Full time

About Block Labs

We are a diverse team that fosters innovation and development, sharing a passion for advancing blockchain-driven projects.

We are seeking a skilled Social Media Executive to join our growing team and contribute to the development of our social media presence.

About The Role

This role involves developing and executing social media strategies to increase our visibility and engagement on crypto, blockchain, and web3 projects. Key responsibilities include creating a comprehensive social media calendar, onboarding new ambassadors and partners, and analysing and reporting on social media performance.

The successful candidate will have a proven track record in a senior social media executive role, with experience working on crypto-related projects. They will possess strong communication, creativity, and analytical skills, as well as proficiency in social media management tools and analytics platforms.

Key Responsibilities:

  1. Develop and implement a comprehensive social media strategy to increase our visibility and engagement on crypto, blockchain, and web3 projects.
  2. Lead and own the creation of a social media calendar on various channels (Twitter, Discord, Instagram).
  3. Onboard new and work with existing ambassadors and partners to maximise the partnership agreements.
  4. Analysing and reporting on the performance of social media activity, providing insights and recommendations for continuous improvement.
  5. Monitoring and engaging with our online communities, addressing comments, messages, and mentions promptly.
  6. Collaborate with the design team to ensure visual assets are on brand.
  7. Collaborate with Marketing, Content, and Design on campaigns and wider strategy
  8. Collaborate with regional managers to ensure brand consistency across multiple geos.
  9. Utilise analytics tools such as Google Analytics, Sprout Social, Meltwater, MyAffiliates, and Twitter analytics to produce reports and optimise campaign performance.