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Global Consumer Marketing Lead

2 months ago

London, Greater London, United Kingdom ESL FACEIT Group Full time
About the Role

We are seeking a highly experienced and skilled Senior Marketing Director to lead our digital platform marketing efforts. As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy to drive growth, engagement, and retention of our digital platform.

Key Responsibilities
  • Develop and execute a global consumer marketing strategy to drive adoption, engagement, and retention of our digital platform.
  • Lead the development of go-to-market campaigns for our digital platform, with a strong focus on digital and performance tactics.
  • Leverage insights and analytics to inform channel and content planning, and drive business growth.
  • Manage and allocate marketing budget to support business priorities and commercial revenue targets.
  • Collaborate with cross-functional teams, including product, brand, and creative, to ensure alignment and execution of marketing strategies.
Requirements
  • 10+ years of marketing management experience, with a proven track record of developing and executing successful marketing strategies.
  • Well-rounded product and marketing experience, with advanced knowledge of marketing principles, brand, product, and communications management.
  • Excellent analytical skills, with the ability to drive business growth through data-driven decision making.
  • Strong leadership and collaboration skills, with the ability to influence and drive cross-functional teams.
  • Experience working in a fast-paced, dynamic environment, with a strong focus on innovation and creativity.
About Us

ESL FACEIT Group is a leading esports and gaming company, dedicated to creating worlds beyond gameplay. We are committed to innovation, creativity, and excellence, and are seeking a talented and experienced marketing leader to join our team.