Digital Marketing Innovator
5 days ago
**Job Title:** Digital Marketing Specialist
**Salary:** Up to £40,000
We are seeking an experienced Digital Marketing Specialist to join our team at In Technology Group Ltd. As a key member of our marketing department, you will play a crucial role in planning, executing, and optimizing digital marketing campaigns across various channels.
- We offer a competitive salary of up to £40,000 per annum, depending on experience.
- A comprehensive benefits package, including 25 days holiday + bank holidays + birthday off.
- Ongoing training and development programs to advance your digital marketing skills.
- Hybrid and remote work options to support a healthy work-life balance.
As a Digital Marketing Specialist, you will be responsible for:
- Developing, implementing, and managing digital campaigns across PPC, display, social media, and email marketing.
- Conducting on-page and off-page SEO audits, optimizing website content.
- Collaborating with content creators to develop blog posts, videos, infographics, etc.
- Monitoring key performance metrics using tools like Google Analytics.
- Managing organic and paid social media campaigns on platforms like Instagram, LinkedIn, Facebook, and Twitter/X.
- Running A/B tests on digital ads, email marketing, and landing pages.
We're looking for someone with:
- 2-4 years of experience in digital marketing, with hands-on expertise in PPC, SEO, social media, and content marketing.
- Proficiency in Google Analytics, Google Ads, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., li>
- Strong data interpretation skills to analyze campaign performance and adjust strategies accordingly.
- A proactive and creative thinker with the ability to propose new ideas.
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