Senior Ecommerce Strategist

3 days ago


Windsor, Windsor and Maidenhead, United Kingdom Centrica plc Full time
Marketing Leader for Digital Growth

The role of Marketing Leader for Digital Growth at Centrica plc involves leading the development and execution of a comprehensive marketing strategy to drive growth through digital channels. This includes developing and executing cutting-edge digital marketing strategies, tactics, and tools to meet commercial plan and sales targets.

Key Responsibilities:

  • Leading the Services marketing & ecommerce business area, managing budgets, ensuring adherence to regulatory principles, complying with the Conduct Standards and Tier 1 individual conduct rules as set out by the FCA and PRA under the Senior Managers and Certification Regime.
  • Developing and executing the British Gas Services & Solutions marketing strategy, with a focus on building brand awareness, consideration, and engagement with target audiences.
  • Planning, executing, and overseeing digital marketing plans & campaigns including promotions and advertising across various channels.
  • Nurturing a high-performing inclusive team fostering an environment of collaboration, innovation, and growth mindsets.

Requirements:

  • Demonstrable experience in using data and analytics to drive marketing effectiveness.
  • Wide-ranging experience of managing large-scale, multi-million-pound budget marketing campaigns across the full media and marketing mix in a regulated environment.
  • Robust understanding of ecommerce platforms and technologies and a track record of yielding significant revenue growth.

Benefits:

  • An estimated salary of £120,000 - £180,000 per annum.
  • The opportunity to work with a leading company in the energy sector.
  • A competitive benefits package.


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