Brand Marketing Strategist

6 days ago


Doncaster, Doncaster, United Kingdom MorePeople Full time
Job Title: Brand Marketing Strategist

We are seeking a talented Brand Marketing Strategist to join our team at MorePeople. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive marketing plans that drive business growth.

Salary: £45,000 - £50,000 per annum

The ideal candidate will have 5+ years of experience in marketing, with at least 2 years in a managerial role. A Bachelor's degree in Marketing or a related field is also required. Familiarity with the supply to retail industry is advantageous.

Key Responsibilities:

  • Develop and execute marketing plans aligned with business objectives and target audience
  • Lead the development of annual customer marketing plans
  • Work closely with stakeholders and external agencies to deliver best-in-class customer marketing activities
  • Present marketing plans at meetings, delivering creative presentations
  • Manage marketing budgets and spend effectively

Campaign Management:

  • Plan and create integrated marketing campaigns across digital, social media, email, events, and PR channels
  • Collaborate with internal teams and external agencies to design and deliver high-impact marketing content and visuals
  • Leverage workflow software to track and manage campaign outputs

Digital Marketing:

  • Develop and manage the company's digital marketing presence, including websites and social media platforms
  • Optimise website and digital content to increase organic search traffic and improve user experience
  • Use analytics tools to track digital performance and make data-driven decisions

Team Leadership and Collaboration:

  • Manage and mentor the Graphic Designer, ensuring alignment with the company's strategic direction
  • Foster a collaborative environment with sales, product, and other departments to create cohesive marketing initiatives


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