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Social Media Specialist

2 months ago

Birmingham, Birmingham, United Kingdom Visitbritain Full time
Role Overview

We are seeking a highly skilled Social Media Executive to join our team at VisitBritain. As a key member of our digital marketing team, you will be responsible for creating and implementing social media campaigns that drive engagement and conversions.

Key Responsibilities
  • Develop and execute social media strategies across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn.
  • Create high-quality, engaging content that resonates with our target audience, including videos, images, and written posts.
  • Monitor and analyze social media performance, using data to inform future content and campaign decisions.
  • Collaborate with cross-functional teams to ensure social media content aligns with broader marketing objectives.
  • Stay up-to-date with the latest social media trends and best practices, applying this knowledge to continuously improve our social media presence.
Requirements
  • Proven experience in social media marketing, with a strong understanding of social media platforms and their respective audiences.
  • Excellent content creation and writing skills, with the ability to produce high-quality content that resonates with our target audience.
  • Strong analytical skills, with the ability to interpret data and make informed decisions.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Ability to work independently and as part of a team, with a strong attention to detail and ability to meet deadlines.
What We Offer
  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative team.
  • Professional development and training opportunities.
  • A collaborative and supportive work environment.