Marketing Communications Specialist
7 hours ago
A highly sought-after Marketing and Communications Co-ordinator is needed to join our team at CV-Library in Glasgow, Lanarkshire.
About the Job
We are seeking a talented Marketing and Communications Co-ordinator to play a key role in driving business growth through effective marketing strategies. As a Marketing and Communications Co-ordinator, you will be responsible for developing and executing comprehensive marketing plans, managing social media platforms, creating digital content, and coordinating events.
Responsibilities
- Strategic Marketing and Branding: Develop and execute marketing strategies that align with business objectives, ensuring branding consistency across all channels.
- Content Creation and Management: Create engaging digital content, including blog posts, social media posts, and email marketing campaigns, to promote our services and company initiatives.
- Digital and Social Media Marketing: Manage social media platforms, scheduling posts, creating content, and analysing performance metrics to improve engagement and reach.
- Event Management and Coordination: Organise company participation in trade shows, exhibitions, and industry conferences to increase brand exposure.
- Sustainability and ESG Communication: Communicate our journey toward achieving net zero and Environmental, Social, and Governance (ESG) initiatives to stakeholders.
- Customer and Community Engagement: Work closely with the Account Manager to develop customer retention and expansion strategies, including loyalty programs and feedback collection.
- Research and Recognition: Conduct market research to identify trends, customer preferences, and competitive analysis.
- Collaboration and Policy Development: Partner with senior leadership to align marketing campaigns with overarching business goals and assist in policy development.
Requirements
- Exceptional organisational and multitasking abilities to manage diverse projects and deadlines.
- Strong communication skills, including copywriting, email communication, and content creation.
- Proficiency in digital marketing tools and platforms, including social media management (business suite) and SEO.
- Creative flair with an eye for design, ensuring all branding materials meet high-quality standards.
Salary Information
The estimated salary for this role is £32,000 - £40,000 per annum, depending on experience.
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