Martech Strategist

About the position: We are seeking a Martech Strategist to join our Digital Strategy and Transformation Team. As a key member of our team, you will be responsible for developing and implementing our MarTech strategy across our brochureware channels.

• You will define and shape the requirements for campaigns and personalisation (MarTech) and work closely with our engineering team to implement these capabilities.
• You will have a strong understanding of our customers' needs and preferences and be able to identify opportunities to improve their experience through personalisation.
• You will collaborate with our teams to ensure that our campaigns and personalisation activities are aligned with our overall business objectives.

Responsibilities:

• Developing and implementing our MarTech strategy across our brochureware channels.
• Defining and shaping the requirements for campaigns and personalisation (MarTech).
• Collaborating with our teams to ensure that our campaigns and personalisation activities are aligned with our overall business objectives.

Requirements:

• Demonstrable experience of delivering personalisation technology and use cases into authenticated and non-authenticated digital channels.
• Experience of working within a fast-paced digital marketing team, delivering brand, product, and integrated campaign activity driving awareness and conversion through customer journeys.
• Proven experience of working with business and technology stakeholders alike – selling a vision and executing towards clear outcomes.
• Proven experience of working within an insight and data-driven environment.

What we offer:

• A competitive salary of £55,000 per annum.
• A personal pension – if you put in 7% of your salary, we'll top up by a further 16%.
• Up to 2 days of paid volunteering a year.
• Lifetime assurance worth 8x your salary.
• Wellhub – Access to a range of free and paid options for health and wellness.
• Access to an annual performance-related bonus.
• Access to training to help you develop and progress your career.
• 25 days holiday, pro rata.