Content Marketing Specialist
6 days ago
Job Overview
We are seeking a highly skilled Content Marketing Specialist to join our team in London. As a key member of our marketing department, you will be responsible for developing engaging content that drives engagement across various platforms.
Key Responsibilities:
- Develop high-quality short- and long-form content for blogs, websites, social media, newsletters, whitepapers, and more.
- Create multimedia assets like graphics and infographics to enhance storytelling across channels.
- Plan and maintain a content calendar for consistent audience engagement.
- Collaborate with cross-functional teams to align messaging.
- Drive content-driven campaigns targeting specific audience segments, focusing on inbound lead generation.
- Optimise content for search engines through advanced SEO strategies and tools.
- Create impactful sales enablement materials such as case studies and presentations.
- Monitor, analyse, and report on the effectiveness of content campaigns.
Requirements:
- At least 2 years of experience in content marketing, preferably within B2B sectors. Relevant B2C experience in Tech, FinTech, or RegTech will also be considered.
- Proven skills in SEO optimisation strategies and tools.
- Exceptional communication, creativity, and attention to detail.
- Strong organisational and time-management skills.
- Data-driven approach with the ability to extract actionable insights.
- Experience with WordPress.
- Active presence on LinkedIn.
- SEO and PPC certifications.
Salary: £60,000 per annum, depending on experience.
Location: Hybrid role with our office in London.
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