Digital Content Design Manager

1 week ago


Edinburgh, Edinburgh, United Kingdom Royal London Group Full time

About the Role

We are seeking an experienced Digital Content Design Manager to lead our team of content designers in creating high-quality, user-centred content experiences across our digital marketing platforms.

As a Digital Content Design Manager, you will oversee the end-to-end content design process, from planning through discovery, design, and delivery. You will ensure the consistency, quality, and efficiency of the team's output, delivering experiences that meet the needs of our customers while also achieving business goals.

You will champion the value of user-centred design, form relationships with key stakeholders across the business, and impart understanding of the content design discipline. You will play a key role in nurturing a culture of excellence among the community of content practitioners working at Royal London.

Key Responsibilities

  • Lead the design of user-centred digital content experiences on key digital initiatives and projects that meet customer and business needs, supporting Discovery, Definition and Design and Delivery phases of activity.
  • Act as a recognised expert for Content Design and user-centred design within the business, advocating for focusing on user needs and the delivery of high-quality digital journeys.
  • Ensure the alignment of Content Design activity to wider strategic goals for content strategy, digital transformation, operational efficiency, and digital capability enhancement.
  • Lead by example by demonstrating the effective use of Content Design approaches, tools and methods and guiding your team in their adoption and use.
  • Manage the day-to-day running of the Content Design team, co-ordinating team members and the delivery of work across multiple initiatives.
  • Collaborate with other Managers within the Digital Marketing team to establish the scopes and outcomes for digital projects and initiatives, and determine content design resourcing, activity, and personnel requirements.

About You

  • Extensive experience of delivering Content Design activity and copywriting and editing skills.
  • Excellent understanding of usability, accessibility, and user-centred design.
  • Strong knowledge of content strategy and content management.
  • Strong knowledge of capturing user and business needs and mapping user journeys.
  • Experience of building motivated and engaged teams.

About Royal London

We are the UK's largest mutual life, pensions, and investment company, offering protection, long-term savings and asset management products and services. Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.

We are committed to creating an inclusive and diverse workplace, where everyone feels valued and respected. We celebrate and value different backgrounds and cultures across Royal London, and our diverse people and perspectives give us a range of skills which are recognised and respected – whatever their background.



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