Data Analyst

5 days ago

London Area, United Kingdom Match Digital Full time
{"title": "Data Analyst", "description": "Unlock Customer Insights

Join Match Digital in connecting talented individuals with businesses in the digital, tech, media and marcomms industries.

We are seeking a skilled Data Analyst to help our clients understand customer needs and behaviours through the analysis of complex data sets and subsequent translation into meaningful, shareable insights and stories.

This role will be hands-on with building visualisations in Tableau and ad-hoc analysis (using SQL) to inform the optimisation of products and features.

Key Responsibilities:
  • Monitor and report on key KPIs.
  • Deep-dive into customer data to provide product teams with detailed customer analysis.
  • Be hands-on with building visualisations in Tableau.
  • Identify data requirements, working with international data teams to ensure data is cleansed and prepared.
  • Support with the identification of new and innovative ways to leverage data to deliver new customer engagement opportunities, optimise channels and deliver economic efficiency.
  • Deliver enhanced customer profiling and segmentation.
  • Measure the effectiveness of customer-facing products, features and campaigns.
  • Provide ad-hoc analysis to inform the optimisation of customer-facing products, features and campaigns.
  • Advise on how advanced statistical and analytical techniques can further improve the understanding of customers.
Requirements:
  • Experience working as a Data Analyst with good exposure to statistical methodologies.
  • Intermediate SQL skills.
  • Advanced experience with Tableau (or a similar tool).
  • Advanced Excel skills.
  • Proven experience delivering impactful and actionable insights with a B2C environment.
What We Offer:
  • 25 days holiday + bank holidays.
  • An extra day off for moving to a new house; 2 days off for your wedding; 3 days off for charity / community days.
  • Private healthcare and medical cashback plan.
  • Perkbox.
  • Competitive pension plan.
  • Virgin gym membership.
", "lang_code": "en"}

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