Global Public Relations Strategist

4 weeks ago

London, Greater London, United Kingdom Tbwa ChiatDay Inc Full time

We are seeking a seasoned Senior Global Public Relations Manager to spearhead our public relations campaigns across international markets. The ideal candidate will be responsible for elevating JD.com's brand image, managing media relations, and coordinating with various business units to ensure a cohesive and effective global PR strategy.

Key Responsibilities
  • Develop and implement a global public relations strategy that aligns with JD.com's business goals and brand values.
  • Lead and manage all aspects of PR activities, including media outreach, press releases, PR events, and speaking opportunities for executives.
  • Cultivate and maintain strong relationships with international media outlets, influencers, and key opinion leaders.
  • Oversee the creation of PR content, ensuring it is consistent, timely, and impactful across different regions and cultures.
  • Monitor global media coverage, analyze PR campaign performance, and provide strategic recommendations based on data-driven insights.
  • Collaborate with marketing, investor relations, and other departments to ensure integrated communications and brand consistency.
  • Manage crisis communication strategies and respond to negative PR issues in a timely and professional manner.
  • Provide PR guidance and support for product launches, corporate initiatives, and partnerships in multiple markets.
  • Lead and mentor a team of PR professionals, setting clear goals and managing performance.
Requirements
  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
  • At least 8 years of experience in public relations, with a proven track record in managing global PR campaigns.
  • Excellent written and verbal communication skills with the ability to craft compelling stories that resonate with a global audience.
  • Strategic thinker with a hands-on approach to PR and a keen understanding of the media landscape.
  • Leadership skills with experience in managing and building teams.
  • A deep understanding of cross-cultural communication and the ability to tailor messaging to different markets is essential.
What We Offer:
  • A dynamic and challenging work environment in a leading global e-commerce company.
  • The opportunity to work with a diverse international team and to make a significant impact on JD.com's global presence.
  • Competitive salary and benefits package, including health insurance, retirement plans, and performance bonuses.
  • Career development opportunities and continuous learning resources.

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