Paid Social Account Manager

4 weeks ago


London, United Kingdom GIMO Global Interactive Marketing Online Ltd Full time
About GIMO Global Interactive Marketing Online Ltd

GIMO Global Interactive Marketing Online Ltd is a leading independent marketing agency and software developer within the iGaming industry. We work in close partnership with leading global gaming brands to deliver innovative marketing solutions.

About the Role

We are seeking a highly skilled Paid Social Account Manager to join our team. As a Paid Social Account Manager, you will be responsible for delivering successful Paid Social strategies that drive business growth and revenue.

Key Responsibilities
  • Develop and execute Paid Social campaigns across multiple platforms, including Meta, Twitter, Snapchat, and TikTok.
  • Work closely with the Head of Paid Search and Vice President of Acquisition to build and optimize Paid Social strategies that align with the company's overall roadmap.
  • Manage and maintain large keyword lists, providing creative copy suggestions and A/B testing ad copies and landing pages to achieve statistically significant results.
  • Generate daily, weekly, and monthly reports on key metrics, including tracking goals and revenue.
  • Monitor and administer web analytics dashboards, reports, and key reporting tools, highlighting key areas of importance in accordance with company goals.
Requirements
  • Minimum 3 years of hands-on Paid Social experience.
  • Strong passion for digital marketing, specifically Paid Search and Paid Social.
  • Must have worked in the iGaming/Online casino/Sport Betting Industry.
  • Excellent numerical and analytical skills, with the ability to interpret and present data.
  • Good working knowledge of Google Analytics.
  • Advanced Excel skills, word, and PowerPoint skills.
  • Exceptional attention to detail and performance-driven.
What We Offer
  • A competitive salary and benefits package.
  • The opportunity to work with a leading independent marketing agency and software developer in the iGaming industry.
  • A dynamic and supportive team environment.
  • Professional development and growth opportunities.

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