SEO Campaign Outreach Specialist

2 weeks ago

London, Greater London, United Kingdom Carwow Full time
About the Role

This is an exciting opportunity to join the Carwow Group as an SEO Campaign Outreach Executive. As a key member of the Organic Growth team, you will be responsible for growing the domain authority, traffic, and reach of the Carwow Group websites by building links and increasing mentions.

Key Responsibilities
  • Utilise tools to discover the right websites to engage with to maximise results
  • Work closely with the Communications team to amplify PR and marketing activity - aligned to the Communications plan
  • Utilise bespoke Carwow Group content to encourage linking to our websites
  • Develop and oversee an outreach plan to ensure regular and targeted outreach to drive maximum results
  • Build relationships with relevant bloggers and social influencers to promote automotive content engagement
  • Keep up-to-date with SEO, social media, and internet marketing trends

Requirements
  • Have experience using SEO and Outreach tools/platforms (OSE, Majestic, Buzzsumo, GA, social tracking/mention tracking, Twitter etc)
  • Have at least 1-2 years experience implementing outreach campaigns previously (either agency or in-house) with a track record of delivering ROI and organic growth
  • Be a good communicator and the ability to build relationships over both phone and email
  • Have awareness of SEO, PR, and Marketing, and how they work together
  • Have strong copywriting skills
  • Be proactive and a self-starter
  • Be organised, methodical, and have the ability to juggle multiple tasks/priorities
  • Have a creative outlook and the ability to come up with fresh ideas for content promotion
  • Be numerate and able to write up performance reports and summaries
  • Be an intermediate user of Excel or other spreadsheet packages
  • Be educated to degree level or similar
  • A genuine interest in cars is a bonus (but not essential)

What We Offer
  • Hybrid working that works around you
  • Competitive salary to fund that dream holiday to Bali
  • Matched pension contributions for a peaceful retirement
  • Share options - when we thrive, so do you
  • Vitality Private Healthcare, for peace of mind, plus eyecare vouchers
  • Life Assurance for (even more) peace of mind
  • Monthly coaching sessions with Spill - our mental wellbeing partner
  • Enhanced holiday package, plus bank holidays
  • Option to buy 3 extra days of holiday per year
  • Work from abroad for a month (due to popular demand, this offer excludes the moon)
  • Inclusive parental, partner, and shared parental leave, fertility treatment, and pregnancy loss policies
  • Bubble childcare support and discounted nanny fees for the little ones
  • The latest tech (Macbook or Surface) to power your gif-sending talents
  • Up to £500/€550 home office allowance for that massage chair you've been talking about
  • A generous learning and development budget to help you master your craft
  • Regular social events, tech lunches, coffee with the exec sessions, book clubs, social events/anything else you pester us for
  • Refer a friend, get paid. Repeat for infinite money
  • Lunch & learns and Carwow Classrooms with expert speakers who are here for a free lunch

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