Digital Marketing Manager
7 days ago
iQ Student Accommodation, one of the UK's leading providers of student accommodation, is seeking a talented Digital Marketing Manager to join our dynamic Marketing team. As a key member of our team, you will play a pivotal role in driving revenue growth through strategic digital marketing initiatives.
About the Role:- Salary Estimate: £55,000 - £65,000 per annum (dependent on experience)
This exciting opportunity is ideal for a results-driven professional with a passion for digital marketing. You will be responsible for developing and executing comprehensive digital marketing strategies to support leasing objectives, drive brand awareness, and enhance customer engagement.
Key Responsibilities:- Digital Campaign Development: Design, plan, and execute multi-channel digital campaigns across paid search, social media, SEO, email, and SMS marketing channels to maximize online revenue generation opportunities.
- Collaboration & Stakeholder Management: Work closely with cross-functional teams, including Social and Content, to ensure seamless content placement and campaign execution.
- Campaign Analysis & Optimization: Monitor and analyze campaign performance, identifying areas for improvement and implementing data-driven recommendations to optimize ROI.
- Email Marketing Excellence: Maximize the use of iQ's current email marketing platform, enhancing performance and educating the wider Marketing team on best practices.
- Ongoing Skills Development: Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve digital marketing capabilities.
We offer a competitive salary, excellent benefits package, and opportunities for career growth and development in a dynamic and supportive environment.
Requirements:- Bachelor's degree in Marketing, Business, or related field
- Proven track record in digital marketing, with hands-on experience in web development, project management, and analytics tools
- Strong understanding of digital marketing principles, theory, and best practices
- Excellent communication, stakeholder management, and collaboration skills
- Ability to work in a fast-paced environment, prioritizing tasks, and meeting deadlines
- Hybrid working model with 3 days in the office and 2 days remote work
- 25 days annual leave (plus bank holidays)
- Discretionary bonus scheme
- Pension – matched up to 8%
- Life Assurance
- Season ticket loans
- Cycle to work scheme
- Gym discounts
- Discounts & Offers
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