Senior PPC Lead
2 weeks ago
About Kendago
Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising. We offer a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization.
Our team helps clients grow into world leaders by combining a unique approach to PPC with a focus on brand development, funnel optimization, and ad creative.
Job Summary
We are seeking an experienced Senior PPC professional to lead high-budget campaigns. The successful candidate will have at least 3 to 4 years of experience managing significant budgets, with a deep understanding of video performance campaigns.
The role requires the ability to analyze, report, and track marketing activities, manage and optimize large-scale digital media platforms, and improve conversion performance through A/B testing.
Responsibilities
- Own all marketing analytics aspects, including analyzing, reporting, and tracking of marketing activities
- Manage, optimize, and maximize ROI on large-scale digital media platforms (Facebook, Instagram, Google, YouTube, TikTok, Snap, X)
- Constantly improve conversion performance by A/B testing ad copy, creative types, and funnel experience
- Collaborate with the creative team on new marketing angles and ads
Requirements
- At least 3 to 4 years of experience managing significant budgets with a deep understanding of video performance campaigns
- Fluent English level
- High analytical ability and the ability to learn advanced analytical tools
- Able to multitask and prioritize among many competing needs in a fast-paced environment
Estimated Salary: $120,000 - $150,000 per year
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