Customer Engagement Expert

3 days ago


Redditch, Worcestershire, United Kingdom Heathcote Recruitment Group Full time
About Us

We are Heathcote Recruitment Group, a high-growth, market-disrupting business with huge ambition. Our company has achieved £60 million turnover in just three years, and we're looking for talented individuals to join us on our exciting journey.

We offer a unique work-life balance with only one office day per week, allowing you to recharge and focus on your personal life. Our flexible culture is designed to support your well-being and help you achieve a better work-life balance.

The Email Marketing Executive will play a pivotal role in delivering exceptional email and SMS campaigns across our brands. This is a fantastic opportunity to join a dynamic, fast-paced environment where your ideas will help shape the future of our customer communications.

Key Responsibilities:

  • Manage and enhance our email marketing activity, working closely with the Senior eCommerce & Marketing Exec.
  • Create and execute engaging email/SMS campaigns that drive customer engagement and retention.
  • Design, maintain, and optimise email templates to ensure standout communications.
  • Take ownership of our marketing automation programme, driving performance and efficiency.
  • Oversee and implement A/B testing strategies to improve email performance.
  • Develop customer segmentation to ensure timely and relevant messaging.
  • Collaborate with Commercial and Digital teams to align messaging and deliver data-led results.
  • Analyse campaign performance, spot opportunities, and present insights to stakeholders.

Requirements:

  • 1-2 years' experience in an email/CRM role, ideally in a fast-paced eCommerce environment.
  • Understanding of customer journeys, acquisition, and retention strategies.
  • Proficiency in HTML, CSS, and drag-and-drop email template editors.
  • Experience in marketing automation with a keen eye for A/B testing and optimisation.
  • Strong analytical skills with confidence in using tools like Excel and Analytics.
  • Excellent communication, attention to detail, and a can-do attitude.

What We Offer:

  • A competitive salary of £35,000 - £45,000 per annum.
  • A supportive, flexible culture – with just one office day per week.
  • Career growth opportunities in a high-growth, market-disrupting business.


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