Senior Consumer Growth Manager

4 weeks ago


London, Greater London, United Kingdom FreshMinds Talent Full time

At FreshMinds Talent, we're seeking a seasoned Marketing & Growth Manager to join our Consumer Growth team as a maternity cover from September. This role will play a pivotal part in ensuring a seamless experience for app users, driving higher engagement and growth.

The team's focus is on promotions, running campaigns, and using tools to analyze marketing performance. As a data-first, high-performing team, we're looking for a candidate with a strong understanding of marketing, merchandising, and insight.

Responsibilities:

  • Develop and execute marketing campaigns across different formats (email, CRM, in-app)
  • Analyze and track performance over time, making creative adjustments to tactics
  • Lead in-app merchandising strategy for shops' layout and seasonal promotions
  • Represent the voice of the customer and work closely with Product teams on new developments

Requirements:

  • Minimum 5 years of experience in Marketing and Merchandising roles
  • Experience working in a tech company, preferably an app-based business
  • FMC product experience is beneficial


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