Content Marketing Specialist
2 months ago
Relm Insurance is seeking a skilled Content Marketer to join our team. As a Content Marketer, you will be responsible for developing and executing a comprehensive content strategy that enhances our brand presence, engages our target audience, and drives business growth.
Key Responsibilities:- Content Strategy Development: Develop and implement a content marketing strategy that aligns with Relm Insurance's business objectives and brand voice.
- Content Creation and Management: Produce high-quality, engaging content across various formats, including blog posts, articles, whitepapers, case studies, infographics, videos, and social media posts.
- Collaboration and Coordination: Work with internal teams, including marketing, sales, and product development, to ensure content aligns with company initiatives and supports lead generation and customer retention efforts.
- SEO and Analytics: Optimize content for search engines (SEO) to increase organic traffic and improve search rankings.
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in content marketing within the insurance or financial services industry.
- Proven track record of developing and executing successful content strategies.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Strong understanding of SEO best practices and content optimization techniques.
Benefits:
- A comprehensive benefits package including 100% paid private medical, dental, vision, and life insurance coverage.
- 10% Employer pension contribution.
- Competitive compensation.
- 28 days of PTO.
- Education, Wellness, and Parking/Commuter Stipends.
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