Digital PR Leadership Opportunity

23 hours ago

Leeds, Leeds, United Kingdom ICS Full time

Innovative Campaigns & Growth Opportunities at ICS

We're seeking an experienced Senior Digital PR Manager to lead our multilingual campaigns and drive results for our clients. As a key member of our Digital PR team, you'll bring creativity, ideas, and expert knowledge to grow our digital PR service.

Key Responsibilities:

  • Lead multiple Digital PR campaigns, ensuring deadlines are met, KPIs are hit, and budgets are adhered to.
  • Develop outreach strategies, confidently pitching PR concepts internally and externally to clients.
  • Scope Digital PR campaigns, identifying data sources, key angles, and media targets.
  • Brief team members on campaign elements, working to an agreed roadmap and timings for campaign execution.
  • Set media strategy, reviewing media lists for targeted outreach.
  • Review press releases and written content, offering constructive feedback to support team development.
  • Resolve campaign issues, identifying new angles for press outreach.
  • Communicate with clients on campaign progress, offering consultancy on calls and through written communications.
  • Report on results, successes, and learnings in collaboration with other service lines.
  • Work closely with the team to spot potential growth opportunities for clients.

About You:

  • Proven experience in a Digital PR Manager role, delivering successful PR campaigns and achieving targeted results.
  • Excellent written and verbal communication skills, collaborating with journalists, clients, and a flair for press release writing.
  • Ability to think strategically and creatively.
  • Leading by example and providing ongoing support to the wider team.
  • Proven time-management and organisational skills.
  • Solid understanding of creative and reactive link-earning campaigns.
  • Good awareness of SEO and analytics, including how they can be utilised for digital PR opportunities.

What We Offer:

  • An estimated salary range of £33,000 - £37,000 per annum, depending on experience.
  • A competitive pension scheme.
  • Hybrid working policy.
  • Industry-leading family policies.
  • Life assurance and private Bupa healthcare.
  • Regular team socials and incentives.
  • Free breakfasts on Mondays and Wednesdays.

We welcome applicants from diverse backgrounds and experiences, and offer reasonable adjustments to ensure equal opportunities.

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