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Ecommerce Manager

2 months ago


Oakham, Rutland, United Kingdom Bradshaw Taylor Ltd Full time
About the Role

We are seeking an experienced Ecommerce Manager to join our team at Bradshaw Taylor Ltd. As a key member of our digital team, you will be responsible for managing and optimizing our Keen Footwear UK and Sherpa Adventure Gear websites, driving online sales and improving the customer journey.

Key Responsibilities
  • Plan and manage website content updates, including homepage, product and category pages, offer pages, and blog posts.
  • Work closely with the merchandising team to monitor stock levels, advise on style buying, and provide insight on sell-through.
  • Actively merchandise the site, tracking best sellers and slow movers, and using GA4 to merchandise the website accordingly.
  • Oversee price changes throughout the year and during peak times.
  • Plan and execute onsite campaigns and promotions to achieve revenue targets, aligning with the wider team.
  • Proactively identify and execute opportunities to drive sales and improve CVR and UX.
  • Weekly and monthly reporting on performances (sales, categories, products) across regions.
  • Brief front-end development changes and visual amends to agency/developers and monitor progress.
  • Brief and actively support email sends through Klaviyo.
Requirements
  • Experienced in managing Shopify stores and working with development and design agencies.
  • Proactive and highly organized, with solid time management and planning skills.
  • Excellent time management skills to enable you to meet tight deadlines and coordinate workload under pressure.
  • Meticulous for technical accuracy, with outstanding attention to detail.
  • A natural problem-solver who can demonstrate expertise in finding solutions and understands the processes for building websites.
  • Results-driven using data and metrics to inform.
  • Interested in and can demonstrate experience in web layout and design.
  • Experience in utilizing analytics and tracking tools, e.g. GA4, HotJar.
  • Proactive and confident in liaising with external partners and other departments to ensure tasks are promptly actioned.
  • An excellent communicator; concise and articulate verbally and written.
  • Confident in report writing.
  • Passionate about customer journeys and delivering exceptional customer experiences.
  • Understanding SEO best practices and being able to action recommendations from the wider team.
What We Offer

We offer a competitive salary and benefits package, including hybrid working, a generous brand discount scheme, and a comprehensive pension scheme. We are a family-run business built on a foundation of quality and excellence, and we thrive because of the people within it.

We are an equal opportunities employer and welcome applications from all qualified candidates. Please submit your CV and cover letter explaining how you can demonstrate the essential criteria and what you would bring to the role and the team.