Digital Media Marketing Specialist
4 weeks ago
We are seeking a talented Display Media Executive to join our Digital Media Marketing team.
As a global Centre of Excellence, our Digital Marketing Department is aimed to further develop our digital capabilities and create synergies across the business, as well as responsible for driving customer growth encompassing all Digital Marketing actions at the service of our stores.
The Digital Media Marketing for Luxury looks after both Net A Porter and Mr. Porter brands. It is a team of experts covering Social Media Marketing and Display Media Marketing channels. Aligned with business objectives across both brand and performance marketing the objective is to deliver first class approach to a full funnel strategy for the business.
This creative team of experts are now seeking a talented Display Media Executive to join the Digital Media Marketing team.
Responsibilities:
- The day-to-day management of biddable campaigns, including creation, targeting strategy and optimization on DV360, Campaign Manager, Criteo and RTB House
- Overseeing campaigns and optimizing towards KPIs, implementing A/B tests
- Data analysis reporting to ensure accurate campaign spending and monitor/improve performance
- Researching campaign issues and formulating tangible solutions
- Manage day to day communication, monitoring and optimisation of media budgets at a global level with regional NET-A-PORTER marketing teams
- Identify key performance levers for each channel and apply learnings across regional activations
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