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Digital Marketing Content Specialist
1 month ago
Key Responsibilities:
The Digital Content Marketing Specialist will support the Digital Content Marketing Manager in delivering priority Digital Marketing projects across Rentokil Initial and its subsidiary brands globally. This role will involve working across different internal teams to support the optimisation of content in key regions.
Main Tasks:
- Collaborate with the Digital Content Marketing Manager to develop and implement content strategies for B2B and B2C audiences across digital marketing channels.
- Liaise with local markets to collate all necessary information required for content-related projects.
- Manage content-related documentation and communication with internal teams and key markets to ensure that action progress and project plans are tracked.
- Action insights generated by other Digital Marketing areas - SEO, Paid Search, UX/CX, CRO etc.
- Support rollout and implementation of technical SEO recommendations to support local search performance.
Requirements:
- Experience in working for a global organisation.
- Experienced in writing optimised web copy for B2B and B2C audiences.
- Experience in content promotion and amplification through inbound marketing is an advantage.
- Familiarity with SEO best practices, including keyword research & analysis and trends data.
- Nice to Have: Experience in Google Analytics, including reporting and measuring on campaign performance and effectiveness.
- Fluency in another language would be desirable.
- Experience within a B2B business and preferably in a service industry.
Benefits:
- Competitive salary.
- Hybrid working.
- Rentokil Initial Reward Scheme.
- 23 days holiday, plus 8 bank holidays.
- Employee Assistance Programme.
- Death in service benefit.
- Healthcare.
- Free parking.
Inclusion and Diversity:
Rentokil Initial is an equal opportunity employer, actively encouraging applications from individuals from all walks of life. We believe that everyone has the potential to thrive and contribute, and we foster an inclusive environment where everyone can be themselves and feel a sense of belonging.
Application Guidance:
We value innovation, but we want to see the real you. While AI can help with structure and grammar, make sure your application shows your true passion and understanding of the role. A personal touch will help you stand out.
