Crypto PR Strategist
3 days ago
As a Crypto PR Strategist, you will play a key role in shaping the public relations and communications strategy for our clients in the fintech and blockchain space. We are seeking an ambitious leader to join our team as an Account Manager.
Key Responsibilities:- Develop and execute strategic communication plans to achieve client KPIs and objectives
- Provide expert counsel to clients on PR and wider marketing strategies
- Write and edit press releases, op-eds, feature stories, and other communications materials
- BUILD AND MAINTAIN STRATEGIC RELATIONSHIPS WITH SENIOR JOURNALISTS IN TOP-TIER MEDIA PUBLICATIONS
- Manage workflow of the team, delegate tasks to junior staff members
- Mentor and train junior members of staff
- Stay up-to-date with current PR trends and client media landscapes
- Participate in new business pitches and develop PR proposals
- Candidate must have the right to work in the UK
- At least 3 years experience in PR, preferably in an agency or journalism
- Exceptional organizational skills and ability to manage a portfolio of clients
- Knowledge or experience of the fintech, blockchain, or cryptocurrency space
- High motivation, ability to work under pressure, independently
- Established media relationships with financial, tech, and mainstream press
- Strong news sense, knack for storytelling
- Strong management and interpersonal skills
- Flair for creativity, strategic thinking, innovation
- Commercially aware, business savvy
- Experience building contacts, influential networks
- Willingness to communicate effectively
- Keen interest in building relationships with key founders and leaders in the crypto, DeFi, and Web3 ecosystem
- Experience with various communication platforms (Telegram, Slack, X (formerly Twitter), Discord)
YAP Global is an international public relations and communications consultancy that works with meaningful companies and organizations in the cryptocurrency, decentralized finance (DeFi), and web3 sector to build their brand through impactful storytelling.
We have a diverse portfolio of clients ranging from decentralized financial organizations to NFT marketplaces and developer tooling platforms that will underpin the future of web3. Our collaborative and global team is expanding, and we are looking for an ambitious leader to join us.
Salary and BenefitsWe offer a competitive salary of £50,000 per annum, reviewed biannually. Additional benefits include:
- Annual holiday allowance of 25 days, plus bank holidays
- Your birthday off, to treat yourself
- Flexible working hours, WFH days, and flexible hours
- Co-working space, two days from the office
- ClassPass membership, use it for gym classes or go for a massage
- Private healthcare provided by AXA
- Social events to connect with your colleagues
- Annual company offsite, potential to attend key conferences in major global cities
- Ongoing training and development
- A global team of ambitious, like-minded individuals
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