Creative Director of Branding

3 weeks ago


Norwich, Norfolk, United Kingdom In Technology Group Full time

In Technology Group is seeking a seasoned Creative Director of Branding to lead the development of the company's visual identity and guide the creation of innovative marketing materials. This role requires a deep understanding of branding principles and the ability to inspire and direct a team of designers.

About the Role

The successful candidate will be responsible for developing and implementing a comprehensive brand identity strategy that aligns with the company's goals and values.

Key Responsibilities
  • Develop Brand Identity
    • Lead the development of a unique brand identity that reflects the company's personality and resonates with its target audience.
    • Maintain brand guidelines and ensure consistency in design across all media.
  • Create Marketing Materials
    • Oversee the creation of high-quality marketing materials such as brochures, banners, social media content, and digital ads.
  • Collaborate with Teams
    • Closely collaborate with the marketing, product, and content teams to ensure a consistent and compelling brand presence across all platforms.
  • Stay Up-to-Date with Design Trends
    • Stay current with design trends and apply knowledge to enhance the company's brand aesthetic.
Requirements
  • Experience
    • A minimum of 3 years of experience as a Creative Director of Branding or similar role.
  • Skillset
    • A strong portfolio showcasing experience in branding, logo design, and visual communication.
    • Proficiency in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and other design software.
    • A keen eye for detail, typography, and composition.
    • Experience creating assets for both digital and print formats.
  • Priorities
    • Strong leadership and communication skills to inspire and direct a team of designers.
Estimated Salary Range

$90,000 - $120,000 per year, depending on experience.


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