Digital Marketing Specialist

3 weeks ago


Nottingham, United Kingdom Forward Role Recruitment Full time
Paid Media Executive Role Overview

Forward Role Recruitment is partnering with a global retailer to find a Paid Media Executive who will play a pivotal role in shaping the company's digital marketing strategy.

The ideal candidate will have extensive experience in managing PPC campaigns across multiple platforms, including Google Ads, SA360, and Bing. This is an exciting opportunity to join a close-knit team of six and work on high-profile international accounts.

About the Role
  • Oversight and management of in-house PPC and Paid Social accounts
  • Developing and implementing PPC strategies that drive business growth
  • Continuous campaign optimization across various platforms
Key Responsibilities
  1. Campaign Planning and Execution: Design and execute effective PPC campaigns that meet business objectives.
  2. Data Analysis and Reporting: Monitor and analyze campaign performance, identifying areas for improvement and providing actionable insights.
  3. Collaboration and Communication: Work closely with internal teams, including SEO, Social Media, Web, Data, and digital agencies to ensure seamless campaign execution.
Requirements
  • Proven track record in PPC campaign management, with a strong focus on Google Ads, SA360, and Bing.
  • Excellent analytical skills, with the ability to interpret data and make informed decisions.
  • Strong commercial acumen, with a deep understanding of market dynamics and the ability to develop effective PPC strategies.
  • Effective communication and teamwork skills, with the ability to build strong relationships with internal stakeholders and external partners.
What You'll Need
  • 18 months of experience in Paid Media, with a strong background in PPC and Paid Social.
  • Literacy in Microsoft Excel, PowerPoint, Word, Office365, and Google Docs.
  • Strong analytical and problem-solving skills.
Salary and Benefits

This role offers a salary of up to £35k, plus benefits, making it an attractive opportunity for experienced professionals looking to take their careers to the next level.



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