Marketing Communications Specialist
1 day ago
We are seeking a highly skilled Marketing Communications Specialist to join our team at Edinburgh Napier University.
This role is responsible for leading the development and execution of key marketing content for student recruitment campaigns, creating a content strategy that aligns with paid advertising, organic content, and our overall creative direction.
You will work closely with creative, performance, and brand teams to ensure seamless coordination and alignment of creative outputs with campaign objectives, and provide specialist advice and guidance on digital marketing platforms and channels.
The successful candidate will have experience in taking a content marketing approach to create compelling content and convey key messages across different channels, as well as effective project management skills to deliver on budget and on time.
Key responsibilities include:
- Developing and implementing content marketing strategies aligned with the University's strategic priorities.
- Leading a team of Content Executives to create high-quality marketing collateral that drives paid and non-paid campaigns across multiple channels.
- Collaborating with internal stakeholders to ensure seamless coordination and alignment of creative outputs with campaign objectives.
The estimated salary for this role is £38,500 per annum, and we offer a comprehensive benefits package, including 41 days annual leave, a generous pension scheme, flexible working, and professional development opportunities.
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Marketing Communications Specialist
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