Audience Content Creator

2 weeks ago


Bracknell, Bracknell Forest, United Kingdom Reach PLC Full time

About the Role

We are looking for a talented Audience Writer to join our Content Hub team at Reach plc. As an Audience Writer, you will play a pivotal role in crafting engaging and informative content tailored to specific audiences.

Your work will be instrumental in helping brands resonate with their audience/communities, driving engagement and delivering results.

Key Responsibilities

  • Manage and deliver a consistent schedule of high-quality articles about the topics that our audiences tell us is most important to them, backed up by data.
  • Develop compelling articles, blog posts, social media content and newsletters.
  • Conduct research using data to understand the demographics, interests and behaviours of our target audiences.
  • Use AI as a tool to enhance content creation, delivering engaging articles that really resonate with the audience.
  • Ensure content is visually appealing and optimised for websites, social media channels and email campaigns.

What We Offer

  • Competitive salary and benefits.
  • Opportunities for career development and growth.
  • A supportive and collaborative work environment.
  • Access to ongoing training programmes and professional development opportunities.

About Reach

We are Reach plc, the UK's and Ireland's largest commercial news publisher. We are home to over 120 trusted brands, from national titles like the Mirror, Express, Daily Record and Daily Star, to local brands like MyLondon, BelfastLive and the Manchester Evening News, as well as our US brands.

Why Work for Us

  • We believe diversity brings benefits for our customers, our business and our people.
  • We are committed to being an inclusive employer and encourage applications from all suitable applicants.


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