Brand Portfolio Development Specialist

20 hours ago


Greater Manchester, United Kingdom Cast UK Limited Full time

Job Title: Portfolio Brand Manager

About the Job

We are seeking an experienced Portfolio Brand Manager to join our team at Cast UK Limited. As a key member of our marketing function, you will be responsible for developing and executing targeted sales and marketing initiatives for defined brands in our portfolio.

This is an excellent opportunity to develop and grow within your role, working closely with our sales team and customers to achieve results that align with our strategic objectives.

Responsibilities
  • Develop brand strategies and plans for agreed trade sales brands.
  • Collaborate with the Marketing Manager to understand the commercial framework and set annual budgets and OPEX targets.
  • Establish relationships with key customers to gather insights and tailor marketing strategies.
  • Develop certified marketing materials for agreed trade sales brands.
  • Participate in the IBU team and collaborate with other teams and customers.
  • Support the sales team to ensure they have the knowledge and tools needed to communicate the value of our brands.
Qualifications & Requirements
  • Bachelor's Degree in Life Sciences or related field or equivalent.
  • ABPI qualified.
  • CIM or equivalent marketing qualification.
  • Valid driving licence.
  • Valid Passport for International travel as required.
  • National travel for meetings and customer work.

Estimated Salary: £68,750 per annum (based on experience) + Benefits.



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